Case Study
Manufacturing Automation Company
Challenge
Our client faced challenges on its path to revenue growth due to limited internal resources. The VP of Sales and Marketing was primarily responsible for hitting revenue targets but had a small team and an unsophisticated infrastructure that hindered their ability to grow.
Approach
Cultivate stepped in as a fractional growth partner, working as an extension of the client’s internal sales and marketing teams. Together, we:
Strengthened the company’s brand positioning to reflect its value more clearly
Overhauled their digital presence, including clearer messaging and trackable CTAs
Developed and executed a lead generation strategy aligned with revenue goals
Filled skill and capacity gaps with strategic and tactical execution support
Results
By combining internal leadership with Cultivate’s fractional expertise, the client:
Achieved their annual revenue goals
Eliminated key execution gaps across marketing and sales
Built a repeatable roadmap for sustainable growth
Gained momentum that continues to accelerate business performance
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“Cultivate gave us the structure and horsepower we didn’t have internally. It changed everything.”
- Brian Tully