Growth Cycle Marketing
Count Your Cupcakes: How Incentivizing Your Customers Creates Measurable Results
While it’s always exciting to see your customer list grow, it’s your existing customers that’ll ring up the biggest dollars for you. In fact, it costs at least six times…
Read More3 Types of Killer Content to Slay Your Competition
Online shoppers have one goal. To find what they want. Sure, they want a good price and good shipping terms, and a company with a solid reputation and the right…
Read MoreShiny Happy People: 9 Reasons Repeat Customers are Your Hidden Goldmine
Gaining new customers is like panning for gold: you can spend hours of back-breaking labor panning for just a few occasional nuggets. Your existing customers are the real mother lode—thick…
Read More4 Times Your Company Dropped the Ball and Lost a Lead
Your marketing team is busy as bees, getting the word out all over town about your awesome products and services. People are responding and your sales team is following up…
Read MoreCan You Measure Customer Trust? Yes. Here’s How!
Since the advent of social media, it’s easier than ever to become the talk of the town. Customer Retention is a MUST for any successful business. Smart CEOs know it…
Read MoreBridging the Gap: How to Unify Your Sales and Marketing Teams
When you’re running or managing a manufacturing business, trying to bridge the gap between your sales and marketing teams often seems like you’ve jumped into the middle of The War…
Read MoreAMA asks, "What is Marketing's Impact on Innovation for Growth?"
“There is UNLIMITED potential for inventive thinkers.” — Bob Wendt, President of Cultivate Communications Tweet This was Bob’s response to the topic question — What is Marketing’s Impact on Innovation for…
Read MoreSocial Media Savvy: Lead Generation Techniques for Manufacturers
In our recent 2014 Benchmark Study on Marketing for Manufacturers, participants just like you stated Lead Generation is top priority. To tap into more opportunities for lead generation, 53% of…
Read MoreAre You Proactively Responding to “What’s Next” in Your Industry?
Join us for a Lunch & Learn! The President of Cultivate Communications, Robert (Bob) Wendt, is scheduled to speak at the American Marketing Association (AMA) Luncheon on Tuesday, June 17, at…
Read More5 Ways to Ensure Your Customer Relationships Are Never One-Sided
You’ve got your business blog and social media channels all set up and you’re busy churning out engaging tweets, sharing photos and videos your customers love to repost, and filling…
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