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Romancing the Customer: 5 Ways to Keep Long-Term Customer Relationships Alive
The purpose of content marketing is to attract and retain customers by giving them exactly what they want—when they want it. You romance your prospects by providing the information they…
Non-Profits: 7 Marketing Tips to Engage Donors for Year-End Giving
‘Tis the season for end of year giving. As the year ticks to a close, non-profits know that donors open their wallets. Securing end-of-year giving is critical to start next…
Responsive Website Design: A Smart Long-Term Investment
Your website isn’t just an online brochure. Done well, it’s an efficient lead generation machine and the centerpiece of your marketing strategy—as long as it works on all the devices…
7 Pro-Tips: Get the Blueprints Right Before Your Website Contractor Starts Working
Building a website is much like building a house; every little detail matters. Long before you watch contractors pour the foundation concrete, you go over the blueprints with your builder…
5 BIG Reasons Why You NEED to Be Mobile Ready for 2016
2016 is coming up fast, so you’re already thinking about how to grow your business next year. If your business strategy doesn’t include a mobile version of your website, you’re…
Even Dogs Can’t Find a Needle in a Haystack
Even Dogs Can’t Find a Needle in a Haystack How to make your website mobile friendly …so people can find you. Download this FREE eGuide, Even Dogs Can’t Find a…
7 Goals to Track and Evaluate Your Content Marketing ROI
When it comes to content marketing, figuring your ROI can be a challenge. The benefits may not be as immediately evident as a targeted marketing campaign and sometimes it’s not…
Hybrid Responsive Website Design: Right for Your SMB?
We’ve heard a lot of marketing companies suggest hybrid responsive website design (HRWD) lately. After all, going mobile friendly is now a must, so many business owners are figuring out…
How Powerful Brand Storytelling Can Supplement Direct Mail
Direct mail can be a powerful tool, but not if it’s thrown in the trash without consideration. The best way to keep your direct mail campaign out of the garbage…
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