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5 Epic Social Media Automation Fails: Bots Just Aren’t People
So you’ve set up your social media automation bot and it’s plugging along automatically updating your favorite social media outlets and even responding to tweets and posts—now you can just…
Boost Business – Create the Perfect Mix of Copywriting and Content Marketing
Copywriting and content marketing are the same thing right? Potato, potahto? Nope. You’ll hear the terms used interchangeably, but they’re actually quite different: Content Marketing – Creating valuable content with…
B2B Word-of-Mouth Marketing: Using Social as a Sales Tool for Testimonials and Feedback
Your customers are at the heart of everything you do. You manufacture for them, you market for them, you sell to them, and you want to see them come back…
Calibrated Content: 2 BIG Ways Manufacturers Get More Qualified Leads
Even if you’re not selling directly to the public, great content marketing is the key to obtaining more high quality manufacturing leads from the web. While there are a lot…
Providing Added Value: The Secret “Trick” to Customer Acquisition
Converting a browser to a buyer isn’t an easy task. With virtually unlimited competition and customers always on the lookout for a better deal, how can you convince prospects to…
3 Secrets to Gaining More Prospective Customers AND Skilled Manufacturing Workers — in One Shot
Amidst the resurgence of Milwaukee manufacturing, successful manufacturers are looking for the best ways to bring in both new customers AND qualified employees. Why not streamline the process and craft…
3 Ways to Attract More Interest in Your Products NOW
You know brands matter, but what about brands as they pertain to manufacturing components? If you think components are less important than the brand itself, think about the last time…
5 Ways Manufacturers Can Gain More Name Recognition
Manufacturers face an uphill battle in terms of name recognition. Throughout history, most manufacturers toiled in anonymity. Today, though, you can’t afford to remain in the shadows. The rise of…
5 Top Trade Show Tips
Trade shows continue to be an essential part of a strong integrated marketing strategy. Yes, trade shows are great way to network and schmooze with your target audience. And yes,…
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